Research Paper

• The Effect of Performance-Based Budgeting Implementation towards the Institution Performance Accountability (Case Study: Wajo)

  Seri Suriani

  pp. 6-22

  • PDF
• Relationship between Brand Perceptions and Satisfaction: Empirical Study on Skin Products in Malaysia

  Tiyu Swed Xue, Ooi Bee Chen ., Tan Ee Fang ., Lee Kuan Chen ., Goh Jih Yi .

  pp. 23-32

  • PDF
• Use of Social Media as a Media Promotion for Small and Medium Enterprises

  Isma Azis Riu

  pp. 33-41

  • PDF
• Marketing Communication Model in Social Network Facebook

  Herman Herman

  pp. 42-45

  • PDF
• The Performance of Unit Trust Industry in Malaysia

  Aminah Shari

  pp. 46-54

  • PDF
• The Impact of Celebrity Credibility on Consumer’s Purchase Intention toward the Footwear Industry in Malaysia: The Mediating Effect of Attitude toward Advertisement

  Zu Qian ONG

  pp. 55-63

  • PDF
• Logistics Information Systems (LIS) on the Go-Mobile Apps and Social Media

  Hermann Gruenwald

  pp. 64-73

  • PDF
• The Relationships among Buyers’ Perceived Risk, Exhibitors’ Brand Equity, Purchase Postponement and Switching Intention-From the Perspectives of Perceived Risk Theory and Expectancy Theory

  Chao-Chih Hung, Che-Huei Lin .

  pp. 74-89

  • PDF
• The Impact of Foreign Direct Investment on Economic Growth in Nigeria

  Sani Ali Ibrahim

  pp. 90-97

  • PDF
• Macroeconomic News and Price Discovery in Indonesian Government Bond Market

  Dahlia Ervina

  pp. 98-107

  • PDF
• Influencing Rural Entrepreneurs’ Participation in Training Programs in the East Mamprusi District of Ghana

  Daniel A. Bagah, Gordon Terkpeh Sabutey .

  pp. 108-116

  • PDF
• The Determinants of Employee Attitude towards e-HRM–A Study of Engineering Company in Malaysia

  Muhamad Khalil Omar, Azzarina Zakaria ., Badrul Azmier Mohamed .

  pp. 117-121

  • PDF