Strategies For Sustainable Sports Events: Understanding the Stakeholders Challenge for Collaboration

  • Kalam Azad Isa Universiti Teknologi MARA Pahang Branch, Jengka Campus
  • Norol Hamiza Zamzuri Universiti Teknologi MARA Selangor Branch, Puncak Alam Campus
  • Herwina Rosnan Universiti Teknologi MARA Shah Alam
DOI: https://doi.org/10.22610/imbr.v16i3(I).3916
Keywords: Stakeholder collaboration, sustainable sports events, communication issues, power dynamics, long-term engagement, social inclusivity

Abstract

Ensuring sustainability in sports events is a complex challenge wherein stakeholders play a pivotal role. This study synthesizes existing literature to comprehensively explore the multifaceted dynamics of stakeholder collaboration in sustainable sports events. The diverse interests and goals among stakeholders, identified as a primary challenge, underscore the complexity of achieving sustainability. Drawing on insights, this study emphasizes the need for a shared vision to align stakeholders and mitigate conflicts arising from disparate priorities. Communication and coordination issues are critical challenges, necessitating transparent, two-way communication channels to build trust and enhance collaboration. Power dynamics pose another significant challenge, emphasizing the importance of balancing power among stakeholders to ensure fairness and inclusivity. Long-term engagement requires continuous engagement, collaborative decision-making, and ongoing communication to sustain stakeholders' interest throughout the event's lifecycle. Social inclusivity contributes to the legacy of sustainable sports events, fostering social cohesion, cultural exchange, and promoting human rights. This study aims to provide nuanced insights into stakeholder collaboration challenges, offering practical strategies for event organizers and contributing to ongoing discourse on sustainable sports event outcomes.

Downloads

Download data is not yet available.

References

Aboagye-Da-Costa, D. P. (2012). Internet Quality in Southern Ghana for Businesses Vendor: Viope Solutions Oy. Bachelor Thesis. Leppävaara, Finland: Laurea University of Applied Sciences.
Abdullah, N. H., Patterson, I., & Pegg, S. (2016). Community engagement in an international sailing event: the Monsoon Cup in Malaysia. International Journal of Culture, Tourism, and Hospitality Research, 10(2), 161–172. https://doi.org/10.1108/IJCTHR-07-2015-0074
Bazzanella, F., Peters, M., & Schnitzer, M. (2019). The perceptions of stakeholders in small-scale sporting events. Journal of Convention and Event Tourism, 20(4), 261–286. https://doi.org/10.1080/15470148.2019.1640819
Cicognani, E., Albanesi, C., Valletta, L., & Prati, G. (2020). Quality of collaboration within health promotion partnerships: Impact on the sense of community, empowerment, and perceived projects’ outcomes. Journal of Community Psychology, 48(2), 323–336. https://doi.org/10.1002/jcop.22254
Lau, C., Milne, S., & Chi Fai Chui, R. (2017). Redefining stakeholder relationships in mega events: New Zealand Chinese and the Rugby World Cup. Journal of Convention & Event Tourism, 0(0), 1–25. https://doi.org/10.1080/15470148.2016.1255862
Leopkey, B., & Parent, M. M. (2015). Stakeholder perspectives regarding the governance of legacy at the Olympic Games. Annals of Leisure Research, 5398(October), 1–21. https://doi.org/10.1080/11745398.2015.1092388
Mair, J., & Smith, A. (2021). Events and sustainability: why making events more sustainable is not enough. Journal of Sustainable Tourism, 29(11–12), 1739–1755. https://doi.org/10.1080/09669582.2021.1942480
Misener, L., & Mason, D. S. (2006). Creating community networks: Can sporting events offer meaningful sources of social capital? Managing Leisure, 11(1), 39–56. https://doi.org/10.1080/13606710500445676
Misener, L., & Schulenkorf, N. (2016). Rethinking the social value of sports events through an asset-based community development (ABCD) perspective. Journal of Sport Management, 30(3), 329–340. https://doi.org/10.1123/jsm.2015-0203
Nyanjom, J., Boxall, K., & Slaven, J. (2018). Towards inclusive tourism? Stakeholder collaboration in the development of accessible tourism. Tourism Geographies, 20(4), 675–697. https://doi.org/10.1080/14616688.2018.1477828
O'Brien, D. & Chalip, L. (2008). Sport Events and Strategic Leveraging: Pushing Towards the Triple Bottom Line. 10.1079/9781845933234.0318.
Parent, M. M. (2016). Stakeholder perceptions on the democratic governance of major sports events. Sport Management Review, 19(4), 402–416. https://doi.org/10.1016/j.smr.2015.11.003
Parent, M. M., Kristiansen, E., Skille, E., & Hanstad, D. V. (2015). The sustainability of the Youth Olympic Games: Stakeholder networks and institutional perspectives. International Review for the Sociology of Sport, 50(3), 326–348. https://doi.org/10.1177/1012690213481467
Ranasinghe, R., & Pradeepamali, J. (2019). Community Empowerment and their Support for Tourism Development: an Inquiry based on Resident Empowerment through Tourism Scale. Journal of Tourism and Services, 10(19), 55–76. https://doi.org/10.29036/jots.v10i19.96
Sánchez Cañizares, S. M., Castillo Canalejo, A. M., & Núñez Tabales, J. M. (2016). Stakeholders’ perceptions of tourism development in Cape Verde, Africa. Current Issues in Tourism, 19(10), 966–980. https://doi.org/10.1080/13683500.2015.1008428
Tiew, F., Holmes, K., & De Bussy, N. (2015). Tourism events and the nature of stakeholder power. Event Management, 19(4), 525–541. https://doi.org/10.3727/152599515X14465748512768
Todd, L., Leask, A., & Ensor, J. (2017). Understanding primary stakeholders? multiple roles in hallmark event tourism management. Tourism Management, 59, 494–509. https://doi.org/10.1016/j.tourman.2016.09.010
Towner, N. (2018). Surfing tourism and local stakeholder collaboration. Journal of Ecotourism, 17(3), 268–286. https://doi.org/10.1080/14724049.2018.1503503
Wondirad, A., Tolkach, D., & King, B. (2020). Stakeholder collaboration is a major factor for sustainable ecotourism development in developing countries. Tourism Management, 78(June 2018), 104024. https://doi.org/10.1016/j.tourman.2019.104024
Ziakas, V. (2012). A neglected legacy: Examining the challenges and potential for sport tourism development in post-Olympic Athens. International Journal of Event and Festival Management, 3(3), 292–316. https://doi.org/10.1108/17582951211262710
Ziakas, V. (2015). For the benefit of all? Developing a critical perspective in mega-event leverage. Leisure Studies, 34(6), 689–702. https://doi.org/10.1080/02614367.2014.986507
Published
2024-09-04
How to Cite
Isa, K. A., Zamzuri, N. H., & Rosnan, H. (2024). Strategies For Sustainable Sports Events: Understanding the Stakeholders Challenge for Collaboration. Information Management and Business Review, 16(3(I), 1-6. https://doi.org/10.22610/imbr.v16i3(I).3916
Issue
Vol 16 No 3(I) (2024)
Section
Research Paper

Copyright (c) 2024 Kalam Azad Isa, Norol Hamiza Zamzuri, Herwina Rosnan

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Author (s) should affirm that the material has not been published previously. It has not been submitted and it is not under consideration by any other journal. At the same time author (s) need to execute a publication permission agreement to assume the responsibility of the submitted content and any omissions and errors therein. After submission of revised paper in the light of suggestions of the reviewers, the editorial team  edits and formats manuscripts to bring uniformity and standardization in published material.

This work will be licensed under Creative Commons Attribution 4.0 International (CC BY 4.0) and under condition of the license, users are free to read, copy, remix, transform, redistribute, download, print, search or link to the full texts of articles and even build upon their work as long as they credit the author for the original work. Moreover, as per journal policy author (s) hold and retain copyrights without any restrictions.