Examining Grassroot Innovation: A Case Study of the Curry Puff Maker Machine Project from a Socioeconomic Perspective

  • Amirul Afif Muhamat Universiti Teknologi MARA, Puncak Alam
  • Muhammad Hafiz Abd Rashid Universiti Teknologi MARA, Puncak Alam
  • Yusri Hazrol Yusoff Universiti Teknologi MARA, Puncak Alam
  • Muhammad Azman Ibrahim Universiti Teknologi MARA, Puncak Alam
  • Sharmila Mohamed Salleh Yayasan Inovasi Malaysia, Taman Teknologi MRANTI
  • Nurul Hilmiyah Universitas Pancasila, Jakarta
  • Mohd Faizal Basri Universiti Pendidikan Sultan Idris
DOI: https://doi.org/10.22610/imbr.v16i1(I)S.3727
Keywords: Grassroots, innovation, curry puff, funding, YIM

Abstract

Grassroots innovation is a customised innovation programme aimed at empowering the community by demonstrating creativity, resourcefulness, and technological proficiency to tackle issues that impact their daily life. Yayasan Inovasi Malaysia (YIM) is a prominent institution in Malaysia that serves as an anchor for this endeavour. This study examines a project that was awarded an innovation grant to produce curry puff makers and distribute the machines to individuals from marginalised demographics, including single moms, handicapped individuals, and others. The methodology of research for this study involves using a qualitative method, namely a descriptive case study approach, to engage with the grant recipient. The feedback was evaluated using thematic techniques. The project has successfully achieved its objectives across the four examined categories: social, economic, environmental, and technological adoption.

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Published
2024-04-27
How to Cite
Muhamat, A. A., Abd Rashid, M. H., Yusoff, Y. H., Ibrahim, M. A., Salleh, S. M., Hilmiyah, N., & Basri, M. F. (2024). Examining Grassroot Innovation: A Case Study of the Curry Puff Maker Machine Project from a Socioeconomic Perspective. Information Management and Business Review, 16(1(I)S), 58-65. https://doi.org/10.22610/imbr.v16i1(I)S.3727
Issue
Vol 16 No 1(I)S (2024)
Section
Research Paper

Copyright (c) 2024 Amirul Afif Muhamat, Muhammad Hafiz Abd Rashid, Yusri, Muhammad Azman Ibrahim, Sharmila Mohamed Salleh, Nurul Hilmiyah, Mohd Faizal Basri

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