A Review from the Malaysian Perspective on Factors Influencing Sustainable Entrepreneurship in Small and Medium-Sized Enterprises ((SMEs)

  • Noraishah Kamarolzaman Universiti Teknologi MARA, Cawangan Melaka
  • Intan Maizura Abd Rashid Universiti Teknologi MARA, Cawangan Melaka
  • Nor Hamiza Mohd Noor Universiti Teknologi MARA, Cawangan Melaka
  • Nor Azmawati Husain Universiti Teknologi MARA, Cawangan Melaka
  • Mazlina Ismail Universiti Teknologi MARA, Cawangan Johor
Keywords: Sustainable entrepreneurship, SME, leadership, network, employee management, customer orientation, marketing strategy

Abstract

This investigation looked to set up the social and natural factors that impact Sustainable Entrepreneurship in Small and Medium-Sized Enterprises (SMEs). It likewise endeavored to distinguish whether the segment foundation of the business person impacts the Sustainable Entrepreneurship in SMEs of the Malaysian nourishment industry. This paper tries to investigate the writing on long haul and manageable development for SMEs and the upgraded information on this territory will be a direction to the approach producers, supporting offices, consultants, business visionaries and academicians to genuinely build up a widely inclusive model for feasible development of SMEs. This paper proposes an incorporated reasonable development model for SMEs with five components of the Sustainable Entrepreneurship variables that are leadership, network, employee management, customer orientation and marketing strategy. A blended technique approach, utilizing the utilization of surveys and meetings from an example size of around 120 members and 10 proprietor supervisors of SMEs in the nourishment industry, was utilized to gather information. Moreover, out of the five recognized elements, as indicated by the members' recognition, the most significant components towards supportable execution of SMEs in the nourishment industry are social variables, including customer direction. This exploration paper reasons that thinking about the social and natural parts of supportability and utilizing experienced staff would significantly add to the quest for Sustainable Entrepreneurship in SMEs of the nourishment industry.

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Published
2023-11-11
How to Cite
Kamarolzaman, N., Abd Rashid, I. M., Mohd Noor, N. H., Husain, N. A., & Ismail, M. (2023). A Review from the Malaysian Perspective on Factors Influencing Sustainable Entrepreneurship in Small and Medium-Sized Enterprises ((SMEs). Information Management and Business Review, 15(4(SI)I), 275-283. https://doi.org/10.22610/imbr.v15i4(SI)I.3601
Section
Research Paper