A Conceptual Framework to Study Factors Influencing Volunteers’ Motivation

  • Aziana Hizazi Hizazi Universiti Teknologi MARA, Puncak Alam
  • Maliza Delima Kamarul Zaman Universiti Teknologi MARA, Puncak Alam
  • Adem Gonulal Turkiye Culture and Tourism Ministry
  • Dayang Nailul Munna Abg Abdullah Universiti Teknologi MARA, Puncak Alam
Keywords: Volunteer motivation, Satria Volunteers, Malaysian Ministry of Youth and Sports, Maslow’s hierarchy of needs theory, Self-enhancement

Abstract

Many researchers agree that motivation plays a key role for people to volunteer. This is because volunteering sometimes offers them no money or recognition. Understanding volunteer motivations and variances between groups of people will enable management to build management methods that will help volunteers perform better. Little study has been conducted on the volunteer motivational factors due to crisis although there were many studies on other forms of factors related to volunteerism. By understanding volunteer motivation, volunteers can be better managed to ensure that the benefits of helping outweigh the potential negative consequences for individuals and the community as a whole. The Malaysian Ministry of Youth and Sports was selected because although the initiative has just been launched recently but the Ministry able to attract more than 200,000 volunteers. Therefore, the purpose of this study is to examine the factors that influence people to volunteer as trained Satria. This will help government and non-profit organizations understand the factors that influence people to motivate during crises and emergencies as well as less-emergencies situations. Therefore, this paper aims to examine the factors influencing volunteers’ motivation from a population of 508 trained Satria volunteers of the Malaysian Ministry of Youth and Sports throughout Malaysia.

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Published
2023-10-08
How to Cite
Hizazi, A. H., Kamarul Zaman, M. D., Gonulal, A., & Abg Abdullah, D. N. M. (2023). A Conceptual Framework to Study Factors Influencing Volunteers’ Motivation. Information Management and Business Review, 15(3(I), 19-30. https://doi.org/10.22610/imbr.v15i3(I).3513
Section
Research Paper