1.
Jamil K, Ali MA, Iqbal A. Exploring Brand Awareness, Customer Loyalty and Perceived Quality: how they ensure Profitability and generate Purchase Intention: A study on cosmetic industry of Pakistan. JSDS [Internet]. 2017Dec.13 [cited 2024Jul.3];8(3):40-5. Available from: https://ojs.amhinternational.com/index.php/jsds/article/view/1974