Abdullah FA, Sumaryadi, Had Nordin MN, A. Jamal S. Digital Bites: Unpacking UiTM Students’ Appetite for Viral Food Trends Driven by Social Media. IMBR [Internet]. 2025Sep.14 [cited 2026Oct.17];17(3(I):565-73. Available from: https://ojs.amhinternational.com/index.php/imbr/article/view/4502