1.
Ahmed AMA, Othman AKB. The Effect of False Advertising on Consumer Online Purchase Behavior with the Mediating Effect of e-WOM: Consumers in Malaysia. IMBR [Internet]. 2024May29 [cited 2024Dec.20];16(2(I)S):115-28. Available from: https://ojs.amhinternational.com/index.php/imbr/article/view/3774