Khan, Ahmad Sohail, Saima Majeed, and Rizwan Shabbir. “Designing a Customer Retention Framework for Telecommunication Sector”. Information Management and Business Review 8, no. 5 (December 5, 2016): 48-60. Accessed May 19, 2024. https://ojs.amhinternational.com/index.php/imbr/article/view/1459.