Yiadom, Michael Boakye, Mathew Opoku Agyeman-Duah, and Christina Naa Ayertso Laryea. 2025. “Brand Awareness As a Determinant of Students’ Choice of a Higher Institution: Evidence from Students in a Ghanaian University”. Information Management and Business Review 17 (1(I), 371-84. https://doi.org/10.22610/imbr.v17i1(I).4407.